Bamboo is one of the most sustainable materials available today, but does that sustainability and eco-friendly label extend to bamboo clothes? The sad truth is, mostly no. The process to transform bamboo into clothing involves quite a bit of energy and produces chemical waste with environmental and health concerns. Bamboo is turned into yarn by cooking the bamboo plant in …
Eco Eliteism – Greener Than Thou – Are you a Green Snob?
I recently received an email with a footer that read: “Please consider the Environment before printing this email. Think Green.” The interesting thing is that it actually made me kind of mad. The person who sent me this email is anything but green, and frankly I wouldn’t be surprised if they thought green living had more to do with color …
What is Greenwashing – The Spin of Environmentally Friendly Marketing
Many of you may have heard the term ‘Greenwashing’, yet, it is becoming more and more common in today’s marketplace. With the explosion of all things green, organic, natural, eco friendly, and environmentally conscious has come deceptive marketing. Greenwashing originally has been defined as ‘to market environmentally friendly behaviors or products with an underlying purpose of profit increase’, however it …