What is Greenwashing – The Spin of Environmentally Friendly Marketing

Many of you may have heard the term ‘Greenwashing’, yet, it is becoming more and more common in today’s marketplace. With the explosion of all things green, organic, natural, eco friendly, and environmentally conscious has come deceptive marketing. Greenwashing originally has been defined as ‘to market environmentally friendly behaviors or products with an underlying purpose of profit increase’, however it …

A Green Valentines Day – Celebrate Your Love with the Environment Too!

With Valentines day right around the corner, you may be wondering what to give your sweetheart to celebrate that special day. Why not make it special and unique for both the one you love, and the earth at the same time? It’s actually pretty easy to do and will give you a nice warm fuzzy feeling. I’ve got your basics …

Green Up Your Launderd Clothing – Dry Cleaning Re-thought

Ever think what a little tweak here and there to a huge industry such as dry cleaning? There are about 6 dry cleaners just in my one block radius, and they each get enough business to sustain themselves, so it makes me wonder; what kind of impact could a single little change do to preserving the environment? Many of you …

Top 5 Strangest Eco-Friendly Solutions

I think its time for a TOP 5 list, just because- so here it is: The TOP 5 Strangest Eco-Friendly Solutions. You may not have known these were even problems, but somebody somewhere did. I had no idea how to even rank them, but without further delay, here we go! Recycled Can Lingerie This sure looks cool and is probably …

Fashionable Outerwear (with function)

With winter looming and fashion giant Vogue recently buying outdoor outfitter The North Face, clothing retailers have turned their eye to looking good in the outdoors. Its no longer just about function, just check out your local supermarket or ski slopes. With so many brands to choose from, how do you choose which brand to outfit your next excursion? Well …